The VIP Subscription is a membership that you can get in the in-game shop and with the Trivia Pass. It allows you to play without advertising, grants you infinite lives, and gives you the possibility of obtaining special combos and discounts.
The subscription is managed from the Apple App Store or from the Google Play Store, depending on the device you are using. In case you want to cancel it, we invite you to visit the following articles: "How do I cancel my VIP subscription if I use iOS?" "How do I cancel my VIP subscription if I use Android?"